How to Buy Gold Jewellery: 10 Expert Tips for Madurai Shoppers

Gold jewellery isn’t just an ornament it’s an emotion, a tradition, and a wise investment for families in Madurai. Whether you’re shopping for a bridal set, a timeless necklace, or a thoughtful gift for a loved one, buying gold should be done with care and confidence.
At Sri Anu Jewellers Madurai, we’ve helped thousands of families choose the perfect piece for every occasion. We know what questions shoppers have — and where mistakes can happen. That’s why we’ve created this guide with 10 practical tips to make your gold jewellery shopping stress-free and truly rewarding.
If you’re planning to visit gold jewellers in Madurai anytime soon, keep this checklist handy!

Always Choose a Trusted Local Jeweller : A reputable jeweller is the foundation of a good gold purchase. A trusted showroom ensures quality, fair pricing, and honest guidance. In Madurai, families have relied on Sri Anu Jewellers for years because we stand by the purity and craftsmanship of every piece we sell.
Before buying, read reviews, talk to friends, and visit the store in person. A good jeweller will never rush you — they’ll answer every question patiently.
Understand Hallmarking and Purity : Always look for the BIS Hallmark stamp. This mark guarantees that the gold meets India’s official standards for purity. In South India, 22-karat gold is common for jewellery, but 18K is also popular for diamond-studded pieces.
Ask your jeweller to show you the hallmark and explain what it means. It’s your right as a buyer.
Compare Daily Gold Rates : Gold prices fluctuate daily. Before visiting the store, check the day’s rate on a trusted source. Many leading jewellers, including Sri Anu Jewellers Madurai, display updated gold rates on their website or in-store notice boards.
Knowing the rate helps you understand how your final price is calculated, especially when buying bigger pieces for weddings.
Ask About Making Charges :Many shoppers only look at the gold weight and forget about making charges the cost for the intricate craftsmanship that transforms raw gold into stunning ornaments.
Different designs have different making charges. Unlike machine-crafted patterns, handcrafted temple jewellery tends to be more expensive. Always ask for a clear breakdown so you know exactly what you’re paying for.

Understand Wastage and Net Weight: When gold is crafted into jewellery, a small percentage of wastage is common. Reputable jewellers will be transparent about this.
Check the net weight of the final product. The invoice should clearly show gross weight, net weight, wastage percentage, and making charges.
Insist on a Proper Bill: A genuine jeweller will provide a detailed, itemized bill. It should mention the gold rate on the day of purchase, the purity, net weight, making charges, GST, and any other costs.
A proper bill protects you if you ever wish to exchange or resell your jewellery in the future.
Try Before You Buy : Every piece of jewellery looks different when worn. Try on necklaces, bangles, and earrings to check the fit and comfort. See how they look under natural light.
At Sri Anu Jewellers Madurai, our staff is happy to help you try on multiple designs whether you’re shopping for your wedding or a simple daily wear chain.
Check Buyback and Exchange Policies: Life changes, and so do tastes. A flexible buyback policy gives you peace of mind.
Ask your jeweller:
- How much will they deduct if you exchange a piece in the future?
- Do they buy back old gold at current rates?
- Are there any hidden charges for returns or upgrades?
Clear answers help you make an informed decision.

Ask for Customisation: Sometimes, you have a dream design in mind or you want to modernise an heirloom piece. Leading jewellers specialize in custom creations, giving you the freedom to infuse your own personal style.
At Sri Anu Jewellers Madurai, we pride ourselves on creating unique, bespoke pieces that reflect your taste and tradition. Don’t hesitate to ask what’s possible.
Learn How to Care for Your Gold: After you buy, protect your gold’s shine for years to come:
- For scratch-free storage, place jewellery in soft cloth pouches.
- Keep pieces separate to avoid tangling.
- To keep the jewels clean, try using a gentle brush and a mild soap water.
- Visit your jeweller occasionally for professional polishing.
Good care preserves your gold’s beauty and resale value.